It might make sense to consider displaying and sorting by the view count for media files? The V2 API makes this data available for each media object:
{
"height": 360,
"duration_ms": 7267,
"type": "video",
"media_key": "7_1492197623352152070",
"preview_image_url": "https://pbs.twimg.com/ext_tw_video_thumb/1492197623352152070/pu/img/qDCVe9V1BaYSiH-E.jpg",
"public_metrics": {
"view_count": 145151
},
"width": 584
}
It might make sense to consider displaying and sorting by the view count for media files? The V2 API makes this data available for each media object: